There’s a reality rarely discussed when it comes to email marketing.
Especially by freelance copywriters, like myself.
Maybe it’s because folks are “afraid” it might put off potential clients from hiring their wares.
Or maybe – much like the meat and dairy industry – it’s a “dark side” of email marketing that’s best left in the shadows and out of sight. Regardless of the reason, I haven’t been shy of shining the spotlight at this elephant in the room in the past, nor will I in today’s email.
So what is this taboo reality I speak of?
Regardless of how good you or a pro may think your email is…
There will be days they draw blanks.
As in low open rates.
And near zero sales.
It happens to every marketer and copywriter.
(Even the most prolific, hotly-sought-after vets of the direct response advertising space.)
Such is the game of bizniss.
You win some.
You lose sum.
But one way to combat these occasional losses and maximize wins is to mail your list regularly.
4-5 times per week being ideal.
… Every day being best.
‘Cause put in layman’s terms:
The more shots you have on goal (selling)…
The more likely you are to score (bag sales).
Naturally, this will require more work on your part, but the potential in greater sales should make it a worthy endeavor. With that said, I know writing more emails isn’t everybody’s bag of burritos. Many folks simply don’t have the time or desire to do so.
And that’s where I come in.
Namely, my email copywriting service.
While I can’t promise every email I write for you is going to cause your accountant to salivate…
I do promise to write emails your list will look forward to clicking, reading, and (hopefully) buying.
To get first dibs, join my waiting list here: